Pravin Rodrigues joins Creci as Co-founder, COO and Chief Social Impact Officer.
Creci is excited to welcome Pravin Rodrigues (linked to my LinkedIn profile) as a co-founder, our COO and Chief Social Impact Officer, with experience spanning multiple industries, including over 20 years in financial services. In his new roles, Pravin’s banking background and sustainability expertise will be instrumental to our growth as we evolve from established fintech lender into the first social impact neobank for the Americas, offering a suite of financial products that incentivize and reward SMEs that have social and environmental goals at the heart of their business models. Creci clients track, measure and report their positive impacts through our proprietary social impact tool, enabling a link for our investors to not only financial but also social returns.
As an early investor and advisor to Creci, Pravin believes as we do, that tying the price of financial products and services to the advancement of sustainability goals, as Larry Fink has stated, will lead to a “fundamental reshaping of finance”. Pravin holds an MBA from Queen’s University in Canada and a Masters, Sustainability Leadership from Cambridge University in the UK. He will contribute his knowledge in areas ranging from product to technology, marketing, finance and risk and oversee our social impact program and community. Welcome aboard Pravin!